When answering this question, focus on specific techniques and strategies you use to make speeches engaging and memorable. Mention elements such as storytelling, rhetorical devices, audience analysis, and the use of vivid language. Provide examples of speeches you've written and the impact they had. Highlight your understanding of the speaker's voice and goals, and how you tailor your writing to fit them.
Example: "To make a speech engaging and memorable, I start by understanding the audience and the key message the speaker wants to convey. I use storytelling to create an emotional connection, incorporate rhetorical devices like metaphors and repetition to emphasize points, and ensure the language is vivid and relatable. For instance, in a recent speech for a CEO, I used a personal anecdote to illustrate the company's values, which received positive feedback from both the audience and the speaker."
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